About Us

Channel Axis is a part of BitStream Mediaworks’ portfolio of technology titles.

Targeted at distributors, resellers, systems integrators, consultants and all the other stakeholders involved in the IT channel, Channel Axis is a one-stop-shop for the channel community. Channel Axis offers readers news, analysis and industry comment on the issues affecting their business today.

On the www.channelaxis.com, we update news and events as they happen. The site is headed up by Channel Axis Editor Deepak Singh. He can be reached at deepak@channelaxis.com

BitStream Mediaworks Pvt. Ltd. (aka BSM) identifies emerging technologies and analyzes their impact for technology and business leaders who create and fund innovations that drive global economy. BSM is a fast growing technology media, events and integrated marketing services company in APAC region. BSM brands viz., Channel Axis, Security Channel, CIO Axis, Cloud Trendz, The IT Next, Event Dynamix and My Security reach a large number of technology buyers across India.

We help organizations make connections, communicate their proposition and do business effectively. We enable professionals across the nation to connect and interact with each other, with the markets they serve and with the information they need to succeed. We do this by whatever means works best – through events, digital media and publications.

Our culture of innovation and collaboration brings our people together around common interests to create value, enhancing our ability to do exactly the same for BSM customers. So, whatever be the business and wherever they operate, our customers do better business through us.

Market leadership doesn’t just come from great brands – in a fast-paced, competitive environment, great people are essential to our achievements and ambitions. Our teams take pride in innovation and customer focus to continue delivering the must-have business information for our wide range of readers, advertisers, delegates and customers. We value passion and are committed to nurturing talent to make BSM the greatest place to work at.

Business Segments

BitStream Mediaworx (BSM) is a live media and B2B communications, integrated marketing service and data provider. BSM operates in four main business segments:

Online Media Services: We execute campaigns on behalf of clients looking to enhance their branding, customer awareness, reach and engagement or to generate sales leads. We offer our clients measurable RoI (return on investment) and high audience engagement. Revenues are generated through advertising (such as website banner ads), lead generation services and, increasingly, through virtual events and through building and managing community websites on behalf of clients.

Print Magazines: We are planning to publish print magazines, which are already doing well, to reach more and more end-users to provide another marketing platform for our customers to promote their offerings. Our print magazines will hit the stands soon.

Events: BSM offers end-to-end events management services to its customers through its independent and exclusive event services unit – Event Dynamix. We are also an event and conference management agency that has the independence, ability and dynamic approach to help you create, develop and stage engaging and informative events that reach your target audience. We organize bespoke events and conferences, right from conception to delivery, for the public, private and third sectors.

Integrated Media Services: No business can expect to grow without maximizing its reach, something that is impossible unless it optimally harnesses the combined power of media and advertising. Our comprehensive media solutions ensure that the latest innovations, revolutionizing ideas and ground breaking products get the attention they deserve. Hugely popular events, heavily trafficked microsites, high RoI advertisements – we wear our various hats with aplomb and exceed our clients’ expectations.

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